The Full Spectrum

MADE TO BE READ

Get Ready for Ice Cream Season
Get Ready for Ice Cream Season
May 16, 2022 at 7:15 PM

Frozen treats sell well, so keep that trend going. It’s a scientific fact. If you want happy customers, have plenty of i...

Here Are the Top 10 Easter Candies
Here Are the Top 10 Easter Candies
April 18, 2022 at 10:44 AM

Chocolate dominates Americans’ Easter candy preferences. More than three-quarters of Americans (77%) will “absolutely” o...

Survey: A Good C-Store Experience Tops Price
Survey: A Good C-Store Experience Tops Price
April 4, 2022 at 2:02 PM

74% of drivers say they will drive five minutes out of their way to go to a c-store they prefer. Despite rising price se...

Bounce Back: Salty Snacks Are Recovering From Their Pandemic Decline
Bounce Back: Salty Snacks Are Recovering From Their Pandemic Decline
March 24, 2022 at 8:32 AM

Following disappointing pandemic-induced trends in 2020, the salty snacks category in convenience stores appears to have...

IKEA: Space Unfolded Provides Shoppers with AR-Powered Experience
IKEA: Space Unfolded Provides Shoppers with AR-Powered Experience
March 8, 2022 at 12:46 PM

Utilizing AR (augmented reality) to gain insight into its customers’ design needs, IKEA has launched IKEA: Space Unfolde...

15 Emerging Brands to Watch
15 Emerging Brands to Watch
February 25, 2022 at 1:29 PM

The retail world has been an evolving landscape for the past decade. So has the world of consumer packaged goods. With t...

Hologram Self-Checkout Kiosks Come to Japan
Hologram Self-Checkout Kiosks Come to Japan
February 7, 2022 at 11:32 AM

Japanese convenience stores are known for being convenient, but now they’re set to become even more so, thanks to a new ...

4 Ways Retail Customer Engagement is Poised for Change in 2022
4 Ways Retail Customer Engagement is Poised for Change in 2022
January 18, 2022 at 1:14 PM

2021 is rapidly vanishing in the rear-view mirror, and it's been another challenging twelve months for retailers, charac...

Has Black Friday Slipped Into A Black Hole?
Has Black Friday Slipped Into A Black Hole?
December 2, 2021 at 4:15 PM

As we head into the holiday season, industry insiders are fearful that recent ‘panic-buying’ disruptions will hit hard a...

Loyalty Top Factor for US Shoppers
Loyalty Top Factor for US Shoppers
November 18, 2021 at 2:24 PM

When it comes to shopping, it's all about loyalty for the U.S. consumer with price and quality coming in second and thir...

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